Kerala Box Office : Aanandam Collection Report 3 Days
Aanandam directed by debutant Ganesh Raj was released on Friday to highly positive response from the audience.
Aanandam is a light hearted entertainer about a group of students who are on a fun trip as part of their Industrial Visit.
Aanandam focusses on the relationships, love and friendship between these youngsters. The movie is being getting unanimous appreciation from the critics and common audience alike.
According to latest collection reports, Aanandam has collected 2.2 crores gross from three days. This is a very big figure considering a movie starring new comers as the lead.
This is a very positive indication about the change for the better in Malayalam cinema. It should also be noted that the movie was released when big budget movie Pulimurugan running in theatres.
Generally only movies with big stars and directors get a great initial opening. The success of Aanandam is a great sign for youngsters and newcomers who are trying to enter the industry.
Most of the technical crew who have worked in Aanandam are youngsters who are just beginning to make their mark in the industry.
Also Read : Pulimurugan beats Drishyam collection record
Vineeth Sreenivasan is the only established name in the team. But that was more than enough for promoting the movie. The name Vineeth Sreenivasan has already become a brand that promotes youngsters and give quality movies.
Common audience and the industry insiders have praised Vineeth Sreenivasan for showing the willingness and courage to invest on a movie with such a new team.
Social media is flooded with positive reviews on Aanandam. Word of mouth is helping the movie a great deal. Since the movie is a light hearted entertainer with no double meaning jokes and vulgarity, audience of all age groups can completely enjoy the movie.
Trade circles confirm that shows for the movie has been increased in many theatres following the good response. Aanandam is enjoying a great run in the theatres with packed audience and is sure to end up as a super hit.
