Asuran becomes Dhanush’s first film to enter Rs 100 crore club!
After just 10 days of its release, Dhanush starrer ‘Asuran’ has made its way to the elite Rs 100 crore club. The film has already grossed Rs 50 crore from its worldwide run. It is from the overall business that ‘Asuran’ has touched Rs 100 crore mark. As per collection reports, the estimated box office collection figures of ‘Asuran’ account up to Rs 35 crore from Tamil Nadu, Rs 6 crore from Rest of India (RoI) centres and Rs 9 crore from overseas centres.
Apparently, the film made a pre-release business of around Rs 52 crore which includes the theatrical, overseas, satellite, audio and digital rights. The profit margin of ‘Asuran’ is huge for the makers as the film has been made on a very moderate budget.
Trade analyst Sreedhar Pillai has tweeted,
#Asuran crosses the magic ₹50 Cr theatrical collections in 10 days (Oct 4-13). It is all set to be @dhanushkraja ‘s biggest hit. Thumbs up to @VetriMaaran @theVcreations and entire team.
#Asuran strikes Gold, @dhanushkraja’s first film to cross the coveted ₹ 100 Cr from India theatrical, Overseas, digital, audio & Satellite. Truly Phenomenal! Congrats to @VetriMaaran & @theVcreations
‘Asuran’ directed by Vetrimaaran is an intense tale of revenge, caste and class violence. The film has impressed both the critics as well as commoners. Dhanush’s stunning performance has been unanimously lauded. Malayalam actress Manju Warrier, who has done his wife’s character, has also impressed everyone.