Media have to give more importance to Malayalam cinema rather than Kabali, says Vinayan
Super Star Rajinikanth starrer Kabali had released all over yesterday and in Kerala alone it had got 306 screens and got grand reception from fans and film lovers. But there are some criticism also coming from various corners related to the big release of Tamil films here, removing Malayalam movies from theaters.
Now, popular director Vinayan had come out through his Facebook post and said that our medias, like newspapers and television channels have to give more importance to Malayalam films than other language films like Kabali.
Vinayan said that our medias had given a publicity to Kabali which has played a big part in its grand opening. But we have to consider the fact that these medias not gives such marketing to even films from our super stars like Mammootty and Mohanlal here.
He said that if our medias get ready to give such publicity for our movies, them Malayalam film industry will escape from big losses. Even films getting mixed reviews will get some decent returns from the box office. The great publicity through media can save a producer from becoming bankrupt. Vinayan says that even after receiving crores of rupees from the producers here, our ,edias not giving enough publicity for Malayalam movies.
According to him, our Medias sells our stars by conducting events with them, writing their stories, printing their face on the magazine covers etc. But when it comes to the promotion and marketing of our movies, these medias not showing much interest and they are taking the side of Tamil films like Kabali instead.
He also criticized the attitude of various associations in our industry, who allows the big releases of other language films here. According to Vinayan, films like Anuraga Karikkin Vellam, Kasaba etc may have ran few more days if Kabali not released in such a big number of screens here.
