Grand audio launch for 2.0 in Dubai with live performance by AR Rahman!
2.0, the much awaited sequel to Rajinikanth’s 2010 blockbuster Enthiran, is nearing it’s completion. The movie, directed by Shankar also marks the South Indian debut of Bollywood superstar Akshay Kumar. British beauty Amy Jackson is playing the female lead in this sci-fi thriller. Shoot has already been completed and the team is currently focussing on the post production works.
Lyca Productions is investing a mammoth budget of Rs 450 crores, which is the highest for any Indian film currently under production. The makers have now announced that the movie’s audio lauch will be held on October 27 in Dubai. It will be a grand affair and composer AR Rahman will be performing live in the event. The teaser will be released in November and trailer in December.
2.0 is perhaps the most anticipated Indian movie in recent years. True to the hype, the movie has been doing some massive pre-release business. It has already earned over Rs 100 crores from the satellite rights across all languages. Satellite rights of 2.0 were sold for Rs. 110 crore to Zee Television for 15 years time. Reportedly, the makers are also in talks with Amazon Prime and Netflix for the film’s digital rights.
Inspired by the success of Dangal and Baahubali 2, the makers of 2.0 are also planning to release the movie in 15 languages. The movie will be dubbed into all major foreign languages, including Japanese, Chinese and Korean.
Promotion works have already kick-started with the makers afloating hot air balloons adorned with life size images of superstar Rajinikanth and Akshay Kumar over the Hollywood signage in Los Angeles. The balloons will travel over San Francisco, London, Dubai, Australian, European and a few South East Asian countries.
Shankar has written the movie along with noted writer Jeyamohan. British beauty Amy Jackson is playing the female lead in this sci-fi thriller. Akshay Kumar is essaying the antagonist’s role and will be seen as a crazy doctor in the movie. Adil Hussain, Sudhanshu Pandey, Malayali actor Kalabhavan Shajon and Riyaz Khan are also part of the cast.
2.0 was initially scheduled to hit screens in October this year, but it was later postponed to next January citing post-production reasons.
