Rajinikanth-Akshay Kumar’s 2.0 Telugu distribution rights sold for a record price!
Superstar Rajinikanth’s sci-fi movie 2.0 is one of the most awaited Indian films in recent times. This Shankar directorial is the sequel to the duo’s all time blockbuster Enthiran, released in 2010. This time Bollywood superstar Akshay Kumar is also part of the cast, which has further enhanced the expectations. Tipped to be one of the most expensive Indian films ever, 2.0 is being funded by Lyca Productions.
Recently, the makers had signed the deal with Global Cinemas for the distribution rights of the Telengana and Andhra Pradesh regions. Reportedly, the rights were sold for a record amount. Raju Mahalingam, creative head of Lyca Productions shared the news via his Twitter space.
Here’s his tweet,
2.0 – SOLD OUT for a Whopping Price !! AP and Telangana !!! Lyca Productions & Global Cinema partnership is a “History in the Making”!!!
Prior to its release itself, 2.0 has been making some big bucks. Earlier, the movie’s satellite rights was acquired by Zee Network for a massive price of Rs 110 crore, which is also the highest ever for an Indian movie. Promotions have already kick-started with the makers afloating a hot air balloon adorned with life size images of superstar Rajinikanth and Akshay Kumar over the Hollywood signage in Los Angeles. The balloons will travel over San Francisco, London, Dubai, Australian, European and a few South East Asian countries.
Shankar has written the movie along with noted writer Jeyamohan. British beauty Amy Jackson is playing the female lead in this sci-fi thriller. Akshay Kumar is essaying the prime antagonist’s role and will be seen as a crazy doctor in the movie. Adil Hussain, Sudhanshu Pandey, Malayali actor Kalabhavan Shajon and Riyaz Khan are also part of the cast.
2.0 was initially scheduled to hit screens in October this year, but it was later postponed to next January citing extensive post-production works.
