Puthiya Niyamam Collection Report – 12 Days
AK Sajan directorial flick Puthiya Niyamam starred by Mammootty had released on February 12th this year and now completed 12 days of its theater run here in Kerala as well. The film had opened to mixed reviews from both the audience and film critics. It had made a decent opening as well. But later failed to maintain the pace at box office.
As per the latest report from sources, the film had earned around 7 crore rupees from its 12 days of theater run from Kerala. The first week collection of the film is just around 5 crore rupees and after 5 days it had ended up adding almost 2 crore rupees to its gross from here. The film has been showing huge drop in collection in the working days and the holidays or weekend not giving it much better experience either.
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The film which is touted as a family thriller had got decent opinion from social Media circles, but not getting the desired crowd response at screens. Most of the morning shows and noon shows are running with poor attendance and evening and night shows not giving it big relief either. The exam month and the great run Maheshinte Prathikaram is having now also affected this flick from Mammootty-Nayanthara team.
Even though the film hold on to most of ots screens after first week, at many places shows were reduced due to poor attendance at cinema halls. It will be very difficult for this film to hold those screens more than 2 or 3 weeks and we can see what happens in the next week as 2 Malayalam films more releasing on this coming Friday.