I is making waves in the box office and it had already become one of the biggest hit in Mollywood. Apart from this it has also created record in the opening day collection. In the very first day of its release it had amassed above 40 crore approximately as per the box office reports and second day collection seems to be on the higher side as well. The holidays in Tamilnadu due to Pongal has also increased the rush in theaters there.
But now a new problem has arisen against its smooth sailing at the Box office. It is that the pirated version of the film is already uploaded in the internet by some people and it is definitely a cause for worry for the I team. The pirated version of the film is seem in some of the Tamil online sites and hat too just few hours after the release of the film worldwide. Tamil cinema industry will suffer its consequences for sure as the films that is making there using high production budgets and if this piracy is going on its way like this, all of these kind of high budget films will be subjected to huge loss in revenue and that will ruin the economic balance of the tamil film industry.
There many big budget films in the past had suffered due to this piracy issue and suffered great loss of revenue due to his filthy and illegal method. The pirated prints of various new films are available in social media sites as well as torrent sites and the authorities are turning blind eye towards the issue. Only actor Vishal had raised protest against this and he is the only one who successfully acted against this piracy. The raid Vishal has made to seize pirated film prints was a big news there and lot of people offered their support to him at that time. But now there is no one apart from their words.
Earlier it was big news that the I team had made great preparations to stop piracy and included some technology to capture the culprits if it happened. But all seems to have went in vain and this will lead cinema industry down to the bottom in its financial scheme of things.
